Category: Uncategorized

ASTRA Toy Talks Podcast: How Toy Store Owners Are Using Pointy

In 2017, Pointy became a proud affiliate member of the American Specialty Toy Retailing Association. Since then we’ve been working closely with ASTRA retailers, providing insights into how they can improve their online presence and drive more foot traffic to their brick & mortar store. We were delighted when Ahren Hoffman who is director of education ...

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6 Retailers’ New Years Resolutions To Stay Ahead

This holiday season customers spent about 628 billion dollars in brick and mortar stores. As the holiday season ends there is no better time for retailers to set goals and get ahead for the coming year.  Here are a few tips and tricks to get ahead!  1.Update your Social Media pages and Google Business Page Add ...

4 Tips To Attract Last Minute Holiday Shoppers To Your Brick & Mortar Store

Busy schedules and everyday distractions mean that last minute holiday shopping is becoming the norm for most people. As the cut-off for online shipping passes, shoppers will be turning to their local stores to find the perfect last minute gifts for friends and family. Here’s some tips on how you can capitalize on this trend ...

7 Tips To Attract More Holiday Shoppers

Americans will spend about $682 billion dollars this holiday season, according to the National Retail Federation. In order to compete with the online giants independent retailers must pull out all the stops to provide the retail experience that online shopping lacks. Here are some tried and tested strategies that Pointy retailers use over the holidays ...

Why You Need Your Products Online Before The Holidays

During the festive season, customers will be using search engines like Google to find everything from Christmas lights and cranberry sauce to the season’s most sought after toys and gadgets. Most of what they’re searching for can be found in local shops. However, the problem is that when customers are searching online for products, they’re ...

Pointy Retailer Spotlight: Charles Street Supply

Located in the neighbourhood of Beacon Hill, Charles Street Supply prides itself on being Boston’s oldest hardware store. Now in its 70th year of business, the family owned store has become an iconic part of the community known for its great customer service and high-quality products. Current owner Jack Gurnon has been working in the ...

Why You Need Your Products Online Before The Holidays

During the festive season, customers will be using search engines like Google to find everything from Christmas lights and cranberry sauce to the season’s most sought after toys and gadgets. Most of what they’re searching for can be found in local shops. However, the problem is that when customers are searching online for products, they’re ...

Pointy Retailer Spotlight: Standard 5 & 10

Standard 5 & 10 first opened in 1939 as a five & dime store known for its huge variety of products. Today it’s a thriving mom & pop shop based in the heart of San Francisco’s Laurel Village. The story behind the store’s 78 years of success reads from a page of American history; young ...

7 Tips for Getting Customers to Linger

Does it feel like customers are just in and out of your store in a matter of seconds? Here are 7 tips that can help keep customers in your store longer and buy more. The longer customers stay in your store the greater the chance you have to expose them to all your merchandise, develop ...

7 Tips To Attract More Customers To Your Brick & Mortar Store

In a sea of smartphones, tablets, and laptops it can be difficult for a brick-and-mortar retailer to lure people away from their screens and into a physical store. Many independent stores feel that they can no longer compete with online giants such as Amazon. However, a recent study by Google found that 93% of commerce ...