Retail is evolving at a fast pace. As an independent retailer, it is difficult to compete with the endless marketing budgets of Amazon and know where to push your online efforts. Facebook, your own website, Google AdWords, blogs, etc.
One thing is clear when it comes to online. Consumers search for products you stock but often end up buying online because they don’t know you have that particular product in stock near-by! According to Google one-in-four shoppers say they’ll steer clear of a near-by store altogether to avoid the risk of items not being available.
Get your products online
Pointy is helping over 5,000 retailers from coast to coast compete online and drive customers in-store.
By connecting a Pointy box to your barcode scanner, your store inventory will appear quickly online and be indexed by Google, meaning your store will show up in local search results.
Your brick and mortar advantage
Online only retailers like Amazon and Warby Parker are opening brick and mortar stores. The corollary of this is that you have a physical store, however can you push further online and compete there?
E-commerce websites are expensive and although they can deliver results often they are often loss-making. Is there a half-way-house? With Pointy get your products online and attract more customers in-store.
Are you a retailer?
If you are a retailer and would like to get involved use the button above to fill in your details and we will be in touch!